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Marketing videos

Sustainability in marketing

Sustainability in marketing

John Grant, green guru and author of the Green Marketing Manifesto, talks about sustainability in marketing and corporate innovation.
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Social marketing

Social marketing

Veronica Sharp, Director at The Social Marketing Practice and Chair of the CIM’s Social Marketing Interest Group, discusses the importance of social marketing.
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Public relations

Public relations

BBC Director of Communications and former President of the Chartered Institute of Public Relations, Paul Mylrea provides his insights into the world of PR.
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Brand

Brand

Graham Hales is Managing Director of brand consultancy Interbrand and has extensive experience working with leading clients including PriceWaterhouseCoopers, AP Moller-Maersk Group and Comic Relief.
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Sales Engagement

Sales Engagement

Beth Rogers is Principal Lecturer in Sales Management within the Human Resource and Marketing Management department at Portsmouth Business School.
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CIM marketing courses

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