Our tutors

Emma Blackburn – MSc Marketing, BA(Hons), MCIM, CELTA

Emma is the Principal of the Australian College of Marketing and has experience as a practicing marketer, consultant and educator.

A passionate educator of marketing within university, Tafe and the corporate sector, Emma has many years experience of designing, teaching and managing marketing programs. She has taught marketing at Oxford Brookes University and Oxford College of Education in the UK, and at the Australian Institute of Management (AIM) and Swinburne University. Emma has also been the lead consultant on Marketing Excellence programs for a range of corporate clients, including Hospira and Telstra.

Prior to her career in education, Emma was a Marketing Manager specialising in business-to-business marketing in the Information Technology and Telecommunications industries. She developed marketing strategy for large multinationals including Fuji-Xerox, Epson, Texas Instruments, Telstra and British Telecom.

Alison Cheeseman – MSc Marketing, BA(Hons), PGCE

Alison is a highly experienced marketer and educator having taught marketing at universities in both the UK and Australia. She has also been a senior examiner for the CIM and an external examiner for marketing programs at Manchester Metropolitan University.

After many years in marketing, Alison successfully combined her expertise with a passion for teaching, dividing her time between roles as Marketing Director and Marketing Lecturer.

As well as teaching CIM, Alison is currently working towards a PhD investigating the role of music in advertising.

Richard Shambler – BSc(Hons)

Dick brings a wealth of international marketing experience to our CIM qualifications. During his 20 years at IBM Dick’s roles included International Business Manager with responsibility for Scandinavia, South Africa, Saudi Arabia and Spain. This is along many years experience of marketing consultancy for the likes of AstraZeneca and Marks & Spencer.

Since leaving the cut and thrust of the corporate world, Dick has taught marketing courses and CIM qualifications in many locations around the world. He has delivered marketing workshops in Hong Kong, Singapore and Kuala Lumpur – to name but a few – and taught CIM qualifications in the UK, Poland and Australia.

Kerin Brearley – MBus, BA, Grad Dip Marketing, Dip Advertising

Kerin has extensive experience as a marketing lecturer at university and TAFE level. She currently lectures on RMIT University where she teaches on the Masters of Advertising and is the first-year coordinator.

Kerin started her career in fashion retail marketing. She has ten years experience in managerial positions at Esprit – as National Children’s Wear Wholesale Manager – and at Portmans and Sussan Corporation as Advertising and Marketing Manager. At Sussan Corporation, Kerin managed a $3 million budget and was responsible for all internal communications and external promotion for a chain of 150 stores in Australia.

Anita Rigoni – MBA, BSc, Project Management Prof Cert

Anita has over 25 years experience as a trainer in Leadership and Management, Cultural Change and Project Management. Her industry experience ranges from manufacturing and mining to banking and finance. Anita is well known for her ability to bring a balance between theory and practitioner’s experience to her teaching and consultancy projects.

The clients Anita has worked with include Coles Myer, Westpac, Adelaide Bank, Department for Trade and Economic Development, and Bureau of Meteorology.